来自加拿大代写的顾客授权发布的strategic management of customer relationships，GOM240作业要求片段，我们不会发布GOM240的answer在网站，我们曾经写过GOM240及相关的strategic management of customer relationships写过很多作业，考试，如果你也需要代写这个课程的作业请联系客服WX:QQ 5757940 ，代写人的代写服务覆盖全球华人留学生，可以为CA的学生提供非常准时精湛的服务，小作业assignment代写、essay代写享适时优惠，project、paper代写、论文代写支持分期付款，网课、exam代考预约时刻爆单中赶紧来撩。
你已经做了一个成功的推介，并获得了准备在酒店举办活动的企业客户的兴趣。现在你必须准备好执行合同，以便交付合同。尽管了解每个企业客户并彻底了解其业务至关重要，但让我们从了解企业客户开始。在为活动场所购物时，他们的目标是什么？想想目的地、套房类型、餐厅。。。
Question:
You’ve made a successful pitch and secured the interest of corporate clients ready to start hosting events in your hotel. Now you have to be ready to execute in order to deliver on the contract. Although it’s critical to know each corporate client and have a thorough understanding of their business, let’s start with getting to know corporate clients in general. What are they aiming to achieve, when shopping for an event venue?
Think about the destination, types of suites, dining rooms, meeting rooms, staffing, special requests, AV and internet, even excursions. What features and facilities will be important to your “Best Client”?
Your assignment is to create a Customer Journey Map for corporate clients. Apply the Empathy pillar to get in front of their needs and to deliver an ‘exceeds expectations’ experience.
- Reviewthe Event Venue Proposal in the “Delivering on the Contract” Powerpoint deck (Week 11). This will help guide you with what corporate clients will be considering
- Based on your assessment of the facilities offered at this hotel property, create a “Persona” of the best corporate clientthis hotel is targeting; a Persona is a perceived character profile of the hotel’s “Best Customer (Client)”. - Bullet points are acceptable
- Create a Customer Journey Mapstarting at the first touchpoint the Client has with the hotel.
- Stage – identify each stage your client will go through in this journey map (identify 5 stages)
- Target Experience – what is the target experience at each stage of the journey described above
- Customer Actions – identify the touchpoints; with who and with what
- Customer Process – what is the Client thinking and feeling at each stage of their journey
- Client Experience (CX) – use symbols (ie. Emojis) to identify the possible client experience for each stage – are there any areas that could be possible “pain points”? Identify them and discuss briefly.
- Research –Must be cited in APA format (e.g. websites, social media platforms, review sites)
- Style/Format –Organized, logical flow, professional style required; check spelling, grammar, punctuation, headings, formatting
If you are a student from an English-speaking country, please feel free to contact us at [email protected] and we will provide you with an excellent writing service.
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